Mr. Jonathan Ochoa
As the VP of Marketing, Jonathan Ochoa responsible for developing and executing the marketing strategy and go-to-market plans to support PetAg’s financial goals, build brand awareness and drive product innovation. He will also coach and lead the PetAg marketing team.
Jonathan began his career in the Consumer-Packaged Goods industry with the PepsiCo/Tropicana division in 2012. He transitioned to Glanbia Performance Nutrition (GPN) in 2014 and played a pivotal role in driving growth for the Optimum Nutrition business. Notable achievements include leading the successful turnaround of the Isopure protein powder and drink business, resulting in profitable growth, and expanded retail presence nationwide. At GPN, he also spearheaded a significant pricing strategy for the Think! protein bar business, achieving record revenue and improved profitability. Most recently, Jonathan served as the Vice President of Brand Management at HumanN/SuperBeets, a prominent figure in cardiovascular health.
Jonathan holds an MBA and a bachelor’s degree with a double major in Marketing and Management Information Systems from Purdue University. He offices out of the
PetAg headquarters in Hampshire, IL.
Sessions
- Turning R&D into Real-World Pet Health Solutions
- Wednesday, March 25 • 1:10 PM - 1:30 PM