Owning a pet business is deeply rewarding, and many pet professionals are passionate about giving back to the animal community. Partnering with rescues, shelters, and local charities not only strengthens community ties but also enhances your brand’s reputation and purpose.

In this session, you’ll discover practical and meaningful ways to support animal organizations in your area—creating impact while reinforcing your business’s commitment to compassionate care.

Kristen Schmitt-Dykes, founder and former CEO of Metro Detroit’s largest pet care company and pet food/retail shop, later established the Ferndale Cat Shelter (www.ferndalecatshelter.org), seamlessly blending entrepreneurship with philanthropy. Her unique journey from pet care CEO to nonprofit founder and certified business consultant offers valuable insights into building a mission-driven business.

Now the principal consultant at Detroit Ave. Consulting (www.detroitave.com), Kristen continues to mentor nonprofits and entrepreneurs while volunteering for multiple animal rescues in Northwest Arkansas.

Global Pet Expo 2026

Giving Back: The Heart of Your Pet Business

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